We’re hearing so much about ‘self care’ these days, it’s easy for anyone in the who follows natural beauty to assume these concepts are a part of everyday vernacular by everyday people. I often forget that we’re a new generation … Continued
Meet the Founder
Founder, Beauty Heroes
Longtime spa director and healthy beauty expert, Jeannie Jarnot, is on a mission to deliver beauty you can trust, one Hero product at a time. After uncovering the prevalence of toxic ingredients in the spa industry – and how they might have contributed to her own infertility – Jeannie began her quest to make clean beauty the rule rather than the exception. The complexity of navigating cosmetic ingredients only fueled her passion to make it simple to discover safe, effective and luxurious skincare. By working only with brands who have an unwavering commitment to ethical sourcing, ingredient purity and unparalleled quality, she has instituted a new standard of excellence and transparency in the industry, establishing her company as the most trusted source for healthy beauty.
Through her Inspired Curation process, Jeannie works directly with brand founders to hand select, test and approve each product featured by Beauty Heroes. Inspired by the belief that ‘quality over quantity’ is the new way to shop, Beauty Heroes’ monthly delivery service slows down the discovery process and introduces clean beauty through an intentional and educational approach, inviting us all to ‘Use less. Love more.’
Jeannie recently published her first e-Book, Be Your Own Beauty Hero, and is working on her second book. Her love and respect for nature stems from her native home of Honolulu, Hawaii. Today, she lives in Northern California with her husband and young son.
Can I just say, I am overjoyed to see women talk about beauty as more than products that are marketed to make you look pretty. While the link between beauty and health has always been there, beauty wasn’t always presented this way. I am so encouraged to see women pursue careers in holistic wellness include beauty in the conversation about optimal health. I recently connected with Courtney Kahla, a holistic chiropractor, author of the blog pure + radiant and a skincare formulator in her own right. Focusing on prenatal and pediatric chiropractic care, visits with this (almost) Doctor of Chiropractic include discussions about lifestyle, nutrition and yes, beauty products. In the coming weeks, you will meet several new health professionals we’ve added to our Circle of Trust. I hope you will be as inspired as I am by how the conversation around beauty is shifting as doctors, nurses and other health professionals fold healthy beauty into their practices. Let’s begin, by introducing you to Courtney, who I am sure you will want to schedule your next chiropractic visit with by the time you finish this interview.
As an entrepreneur, I’m constantly thinking about innovation. But what I’ve learned is that creating something new just to have something to talk about isn’t innovation – it’s cheap and easy marketing. Real innovation may come less often, but it leaves a lasting impression. Indeed, real innovation changes the game. This is what Kari Gran and her business partner, Lisa Strain, have accomplished. Dubbed the Little Black Dress of Eco-Beauty, Kari Gran epitomizes simple sophistication. With only 5 unique products in their skincare range, Kari and Lisa are perhaps the most calculated formulators in Indie Beauty, launching new products not based on marketing cycles, but based on authentic consumer demand.As two of the smartest, most authentic and practical women in beauty, Kari and Lisa assume the customer (that would be us) is as smart as they are, and doesn’t want to be sold or told anything that’s not true and that doesn’t serve them. I loved working with Kari and Lisa on their 2016 launch of a serum sunscreen – Three Sixty-Five SPF 28 – and was so excited to learn that Kari had decided to launch one, very special, new product. Knowing her commitment to minimalist skincare, I immediately asked if we could feature the Essential Balm as a special, holiday discovery.In the following conversation, Kari shares more about staying true to her minimalist skincare philosophy and how Kari Gran Skincare resists the urge to cater to industry demands, and instead listen to what consumers want.
On a blustering, snowy day, I met Kristi Blustein, founder of KHUS KHUS in the warm and cozy Dushanbe Tea House in Bolder, Colorado. Though not conscious of it at the time, the sensorial contrast of our first meeting was not dissimilar to how I experienced KHUS KHUS; namely her Hero product, Bleu Body Wax. It’s unlike anything I’ve ever tried due to its simultaneous cooling and warming effect on my skin. I was instantly intrigued by this unique sensation, and equally curious about her background in Ayurveda. Having spent a month doing a full-on (very restrictive) ‘pancha karma’ Ayurvedic purification ritual in Grass Valley, California (incidentally the same area where Kristi studied), I was well aware of traditional Ayurvedic principles, ingredients and practices. But while her line is rooted in this ancient eastern philosophy, her products didn’t smell or feel like anything I had experienced before. My interpretation was that Kristi learned and studied the rules, practiced them for years, and then adapted them to make something that was somehow reverent of tradition, but entirely her own. To me, KHUS KHUS has its own distinct look, scent profile and feel – not an easy feat when you’re abiding by centuries-old recipes. The oils are unctuous and decadent, and super skin-softening. While there is no shortage of oil-based green beauty brands available these days, KHUS KHUS stands out for its modern take on Ayurveda that will, as Kristi intended, get you hooked on a daily Abhayanga, self-massage practice.