Meet the Founder

Meet STAMBA: The Brand To Lead The Whole Food Awakening

Jeannie Jarnot

Founder, Beauty Heroes

Longtime spa director and healthy beauty expert, Jeannie Jarnot, is on a mission to deliver beauty you can trust, one Hero product at a time. After uncovering the prevalence of toxic ingredients in the spa industry – and how they might have contributed to her own infertility – Jeannie began her quest to make clean beauty the rule rather than the exception. The complexity of navigating cosmetic ingredients only fueled her passion to make it simple to discover safe, effective and luxurious skincare. By working only with brands who have an unwavering commitment to ethical sourcing, ingredient purity and unparalleled quality, she has instituted a new standard of excellence and transparency in the industry, establishing her company as the most trusted source for healthy beauty.

Through her Inspired Curation process, Jeannie works directly with brand founders to hand select, test and approve each product featured by Beauty Heroes. Inspired by the belief that ‘quality over quantity’ is the new way to shop, Beauty Heroes’ monthly delivery service slows down the discovery process and introduces green beauty through an intentional and educational approach, inviting us all to ‘Use less. Love more.’

Jeannie recently published her first e-Book, Be Your Own Beauty Hero, and is working on her second book. Her love and respect for nature stems from her native home of Honolulu, Hawaii. Today, she lives in Northern California with her husband and young son.

recent advice

Meet STAMBA: The Brand To Lead The Whole Food Awakening

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So we start 2020 with an unlikely Hero product from a brand we’ve long loved. We first introduced you to RANAVAT last winter with our Indies Discovery. You may remember my interview with Michelle Ranavat where she shared her passion for ingredient sourcing and her devotion to creating the most regal Ayurvedic beauty rituals. Michelle’s aesthetic is unparalleled – from her formula’s scents and textures to the smallest detail in the brand’s design, Michelle has defined a new standard of luxury for Ayurvedic-centered brands. read more

All That Glitters Isn’t Gold: The Truth About Glitter In Makeup

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As New Year’s Eve approaches and I’m planning my party outfit and makeup look, I’m reminded of this past Halloween, which is perhaps the only other holiday when it’s completely acceptable for professional adults to cover themselves in glitter makeup (Burning Man and Coachella aren’t national holidays yet, so I don’t include them here.) It was just days before the frightful night and I was speaking at Well Summit 2019. The panel discussion focused on cosmetic ingredients and their impact on the environment. The topic of glitter in makeup came up and once it did, it consumed the conversation. What immediately struck me was that 1. Women, and some men, of all ages, races and backgrounds hold a special place in their hearts for all that glitters; and 2. The idea that glitter is bad for the environment is spirit-crushing. read more

RANAVAT: The New Royals

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So we start 2020 with an unlikely Hero product from a brand we’ve long loved. We first introduced you to RANAVAT last winter with our Indies Discovery. You may remember my interview with Michelle Ranavat where she shared her passion for ingredient sourcing and her devotion to creating the most regal Ayurvedic beauty rituals. Michelle’s aesthetic is unparalleled – from her formula’s scents and textures to the smallest detail in the brand’s design, Michelle has defined a new standard of luxury for Ayurvedic-centered brands. read more

Highlighting the Aloha Glow

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It’s been just over three years since launching our very first Honua Skincare Hero product, Aloha Youth Serum, which is still an everyday Hero product in my morning routine. Over the last few years, as I’ve witnessed Honua’s growth from indie beauty darling to leading Hawaiian skincare brand, I’ve remained impressed by the brand’s commitment to honoring native Hawaiian tradition, sustainably and ethically sourcing healing botanicals from the Hawaiian islands. With each new product, Honua fills a void in her own line, and in the clean beauty industry in general, only adding what is essential to one’s daily routine. Her commitment to minimalism is impressive, especially as an esthetician. She’s never one to overdo it, knowing that the skin only needs so much to be healthy, as evidenced by her own aloha glow. read more