It’s hard to imagine that in many cultures in the world today, girls and women are shamed into silence about this most natural and beautiful biological process. Their communities remain uneducated about what menstrual cycles are and, worst of all, how to properly manage this monthly event. If sanitary supplies are available at all, they are usually for sale in male-run convenience stores and girls are too embarrassed to purchase them, so they often resort to using scraps of cloth in order to avoid humiliation. You might find it surprising that this is a topic of conversation at Beauty Heroes. What does global period care have to do with healthy beauty? According to my definition of beauty: everything.
I remember the moment I first felt like a bonafide business owner. I was still in startup phase, and I was pondering the Beauty Heroes business model. I had always known I wanted to use my business to make a positive impact. But how? And how much could I give? There were so many worthy causes that pulled at my heart strings. Then
Jeannie Jarnot had a vision for bringing the thrill of discovery to life and creating an in-store experience that was filled with surprise and delight, just like her monthly subscription service. Read this exclusive access interview to learn the behind-the-scenes of the making of a Blue Beauty Brick & Mortar.
One brand, one full sized product? What’s the fun in that? Only 5 short years ago, when Beauty Heroes just launched, this sentiment was expressed more than once. In an era of sample boxes, our concept was disruptive, and it … Continued
In our modern world of over-saturation an abundance of options and short attention span, it’s important to me that we stay connected to our values of conscious consumption. Rather than always introduce only new brands, I often fall back on a tried-and-true (and somewhat outdated) virtue: when I find a good thing, I stick with it. It should come as no surprise that I often return to a brand we’ve featured before in our Monthly Discovery. Such is the case with Maya Chia.This month, as we celebrate the brand’s third Hero product, I’m confident you will understand why Maya Chia is a brand that I simply can’t get enough of.
So far we’ve shared with you our Blue Beauty Commitments and Best Practices companies can adopt to actively fade into blue. Now its your turn, and let’s be honest, until you – WE – decide to make new, blue buying decisions, things aren’t going to change all that much. Contributing to a bluer planet is a team sport, and you are the team captain. It’s game time.
Since its Beauty Heroes debut in November 2018, Dino Apparel has been one of my wardrobe mainstays, taking me from the office to errands to dinner with friends, not to mention my go-to uniform for near every single flight or road trip. A devotee of both form and function, Dino Apparel is versatile with designs that fit, flatter and allow me to move, a must for any working mother. While I own practically every piece Dino Apparel has created and wear them all in constant rotation, it’s the jumpsuit that really jumped out at me when I discovered it last year on a photoshoot. I instantly fell in love with the flattering shape and its effortless, year-round lounge – travel – work functionality. If I had to wear only one thing for the rest of my life, this would be it.
When I met Graydon Moffatt, vegan chef, yoga instructor, beauty alchemist and Founder of the Canadian superfood skincare brand, Graydon Skincare, I was flooded with FOMO. Up until that moment, I had been missing out on one of the most … Continued
My love for all things beauty ritual began long before Beauty Heroes. It even started before my career as a spa director. The seeds were planted as a child growing up in Hawaii, watching my mother lather herself with oils and butters and creams (oh my!), a weekly routine that she relished. I observed early on the power of inner and outer transformation when we pamper our skin.
Project Blue Beauty celebrates healthy beauty brands built on the foundation of ingredient transparency and ethical sourcing and environmental stewardship. These pioneering companies put their money where their mouth is, and quite frankly, it’s inspiring. So inspiring, in fact, that we created a list for companies that want to live lighter and leave a legacy of positive impact. The following list is a compilation of practices and initiatives that we have seen in action and that provide proven positive impact on the planet.