Introducing our first-ever Indie Beauty Spotlight Discovery: three separate Discoveries featuring three of the buzziest brands of the year: Ranavat Botanics, Beneath Your Mask and Wabi-Sabi Botanicals.
About a year ago, I spoke with Annee de Mamiel about the launch of her new de Mamiel Sleep Series Collection, and as she described the sensory experience and benefits of this trio, I quickly realized it was no ordinary product launch. Annee, known for her skincare formulations, had developed a series of five products, none of which are skincare. The formulas she described were not just simple aromatherapy blends; they sounded seriously complex! To be honest, it wasn’t until after using the products that I understood Annee’s intentions—to deliver formulas that work with the subtle energy within the human body to calm the mind and soothe the senses before bedtime. Sleep evades us for different reasons at different times and rather than making one general cure-all sleep product, Annee took the time to study how stress, anxiety and restlessness can all be addressed with phytochemicals, aromatherapy and ritual. Achieve your best beauty sleep with de Mamiel Sleep Series.
Honua Skincare models Blue Beauty, with mother earth at the forefront.
More light has been shed on the benefits of Prickly Pear Seed Oil in the past 10 years than ever before, and now it is one of the most sought-after ingredients in green beauty.
Since discovering LILFOX, I’ve had the biggest green beauty crush on the brand and everything that Alexis Rose, Founder of LILFOX, puts into the world. This line is unique in its sophistication, balance, efficacy and aromatics. I met Alexis in Miami three years ago and, ever since, we can’t help but talk about the potency and importance of aromatherapy and fresh ingredients, which she sources from spa producers with whom she has forged personal relationships. She’s passionate about her work and sharing the word about green beauty with others. In fact, you might recall back in 2017, Alexis taught us about the scent receptors that are present throughout our bodies, not just in our nose.
I was inspired to found Beauty Heroes because I wanted to shine a light on the wellness and beauty brands that are paving the way for a healthier planet – and doing it well. Earlier this year, I began thinking … Continued
This year, we made it a goal involve our brand ambassadors creatively to help us share the Beauty Heroes message and shine the spotlight on the amazing brands we represent. I hope you find as much as happiness in experiencing this month’s discoveries as I did in curating this collection.
I’ll never forget the first time I saw one of Marie’s YouTube videos on her channel AndTheColorGreen. It was a few years ago now, and Marie, a green beauty vlogger was a Beauty Heroes member on Maui. I remember it well because I was doubled over laughing, for most of it. It was smart, creative and quirky in the best way. I fell in love with her authenticity, she is someone who embraces the ‘do you’ spirit of YouTube. It became a monthly ritual for me and my team to gather around the computer and watch Marie’s monthly Beauty Heroes review. Eventually I wrote to her and told her I had to meet her, and I asked her if she would join our community of trusted beauty experts, as she was already clearly an ambassador. What I love about Marie is that she studies skincare, the science of each formula, educates her audience and then just embraces the experience.
A household name in green beauty, Josh Rosebrook takes the conversation deeper. I met Josh Rosebrook through my friend Laurel Shaffer, founder of Laurel Whole Plant Organics. She introduced us during the opening of her new studio space right here … Continued
As I was prepping for this August’s Ayuna Beauty Discovery a few months ago, I settled in for what I knew would be an enlightening meeting with Isabel Ramos and Begona San Juan, the two dynamic women behind Ayuna. As this is our second Discovery featuring Ayuna, I was excited for what was to come out of this conversation; from my previous experience, I knew that I would leave the meeting better off than when I came. How can you not when meeting with two women as empowering and intelligent as Isabel and Begona?An esthetician and a cosmetic chemist turned beauty brand founders, both women are explorers and teachers who thrive on the adventure of creating something beautiful that works. Ayuna, the minimalist beauty brand with an essentialist approach, crafts formulas backed by research and green chemistry, the principle of understanding science and technology to offer safer and more ecological alternatives to hazardous chemicals.In our hour and a half meeting, we talked about the use and benefits of our skin’s microbiome and how probiotics work to provide health benefits through living micro-organisms, while prebiotics are used by micro-organisms to and confer (or distribute) the good bacteria throughout our skin and, in Ayuna’s case, ‘hack the conversation’. When our bodies have the right balance of microbiota, our skin is healthy, but when there is an imbalance (dysbiosis), the micro-organisms become aggressive and could result in unhealthy skin conditions (like inflammation, acne and rocasea). Cool, right? I asked Isabel to share about it more in detail because if you’re like me, and you like to geek out on skincare, you want more directly from the source. Read Isabel’s answers to some common FAQs about the effects of pre- and probiotics on our skin.