Whenever a brand is able to combine powerful botanical ingredients with planet-friendly efforts, we have to take notice. One skincare brand that does just that and has captured our attention in the process is LINNÉ Botanicals. LINNÉ is a remarkable brand, founded by an expert native plant botanist and herbal medicine practitioner to bring impactful active botanicals to the public without harming the plants’ environment along the way. Let’s shine some light on LINNÉ and look at what this brand is doing to transform our daily skincare routines.
Where It Began
LINNÉ Botanicals began with founder Jenna Levine exploring the natural world as a university student. She took on environmental studies and later Native Plant Botany and Herbal Medicine as her field of choice. Her parents, a surgeon and domestic chef, instilled in her a strong understanding and appreciation of functional medicine and the impact that one’s diet could have on their overall well-being. Her studies and upbringing lead her to discover the work of Swedish botanist and physician, Carl Von Linné, who made contributions to the classifications of botanical species and organisms, becoming known as the “father of modern taxonomy.”
Levine utilized her education and training to create a skincare line centered around the benefits of fresh, natural ingredients. With all of her expertise in botany, understanding how plants and active botanicals could be used to treat skin concerns, creating a line of skincare products seemed like the right move. With a skincare brand of her own, Jenna was able to combine the knowledge she had acquired from different fields of study to create a well-rounded, research-based selection of products that effortlessly intertwined beauty and science into one.
Ethical & Effective Ingredients
High-quality, natural ingredients are a major point of pride for LINNÉ, which uses only the freshest botanicals to provide you with the best results possible. You can tell that Jenna put her heart into creating these formulas, with each one representing her take on plant-based ingredients as a treatment for the skin. She makes sure that all raw ingredients used are sourced responsibly from organic farms or wild-harvesting to protect the ecosystems they come from. Given the founder’s studies in environmentalism, it only makes sense that the brand favors ethically sourced native plant life, found right where they naturally flourish. They only use proven, healthy ingredients, omitting anything that would be potentially harmful. These pure botanicals are rich in vitamins, antioxidants, and minerals, and are used at their freshest point so each product is at its absolute peak the moment you open it up for the first time.
Clear Packaging
LINNÉ Botanicals takes a distinct approach to their packaging that we just have to take a moment to highlight. They use clear packaging for their bottles, which we enjoy in a literal and figurative sense. The clear bottles allow you to see straight through them to the product inside. All of the beautiful, fresh ingredients in their natural colors are there on display for you to admire as you use them regularly. With the beautiful, often vivid colors of LINNÉ products, we can understand the desire.
The Renew Face Serum, with Kakadu plum and hibiscus, has the most beautiful, vibrant red hue without a drop of artificial coloring. Clear packaging lets you see how much product is left, which provides some practical benefits as you keep track of when you need to repurchase. This packaging is also much more preferred by recycling plants since it is easier to process. This packaging so cleanly represents what LINNÉ is all about: transparency, sustainability, and consumer experience. Their packaging alone embodies so much of what this brand is trying to accomplish in the beauty industry. They want to create quality products that provide a luxurious experience while keeping the environment and planet in mind.
Beauty Heroes is always proud to support brands that take the extra step in sustainability throughout their business practices, from the packaging to the raw ingredients used. We have to stop and take note when brands go above and beyond to create products that are not only high-quality and effective but made from ethically harvested ingredients that consider the ecosystems they utilize. LINNÉ Botanicals is one of those brands that we have to admire and share with others so they can discover and enjoy this brand as well.
LINNÉ is an exciting brand of botanical skincare products and we are always looking forward to seeing what they come up with next. Try out LINNÉ for yourself and see what all the fascination is about. The Purify Face Wash and Activate Body Wash are great ways to cleanse the skin and start the day off right. While the Refresh Face Mist gives you an extra dose of hydration to calm the skin any time of day. Just ask the Beauty Heroes team for recommendations if you need any help deciding what you would like to try first.
