Since its Beauty Heroes debut in November 2018, DINO Apparel has been one of my wardrobe mainstays, taking me from the office to errands to dinner with friends, not to mention my go-to uniform for near every single flight or road trip. A devotee of both form and function, Dino Apparel is versatile with designs …
When I met Graydon Moffatt, vegan chef, yoga instructor, beauty alchemist and Founder of the Canadian superfood skincare brand, Graydon Skincare, I was flooded with FOMO. Up until that moment, I had been missing out on one of the most trend-forward founders and results-driven botanical skincare brands on the market. I quickly made up for …
Your mother was right all along: what’s worth doing is worth doing well. So, as an entrepreneur, I’m always looking at blue beauty companies that go the extra mile to do more than what’s expected, which is to simply put out a great product and turn a profit. The companies that truly inspire me are …
If you’ve been following along for a little while, you’ve heard us talk about Project Blue Beauty and our mission to celebrate and sell brands that are actively, consciously going blue. While Beauty Heroes has always been the leading champion of healthy beauty, we see a bigger wave forming on the horizon and it’s headed …
Ayuna wants us to pay more attention to our body. Inspired by the emerging field of psycho-dermatology that connects skin with our emotions, Ayuna introduces their concept of BEAUTIFULNESS, a discipline that adapts the teachings of mindfulness into the realm of beauty to stimulate the skin-brain connection through personal care. Their hypothesis is that reducing stress …
As I was putting the Beauty Heroes Living Lighter collection together for Earth Month, I kept thinking about Ashlee Piper’s book, Give A Sh*t, and what an amazing resource it has been for me. I’ve given it as a gift to several friends since I met Ashlee last year at W.E.L.L. Summit. While I only …
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