Free + True Products

Glow Your Own Way with Free + True

As a Beauty Heroes enthusiast, you already know the power of a great ritual. You’re a pro at mixing and matching, tuning in to your skin’s needs, and crafting routines that work for your real life. This month’s ritual offers a fresh dose of inspiration, featuring three elevated essentials from Free + True, our May Discovery brand.

Founded by esthetician and spa owner Tami Blake, Free + True believes that skincare should be simple, results-driven, and inspired by nature. Each formula is powered by high-performance botanicals, backed by clean science, and developed to work in harmony with your skin. Crafted in California with sustainably sourced, locally grown ingredients, Free + True is committed to clean beauty that supports both people and planet.

The Glow Your Own Way Ritual highlights your Hero product—Great Awakening Eye Cream—alongside two Sidekicks: Bright Side Vitamin C Serum and Milk + Tansy Bi-Phase Essence. Together, they deliver deep hydration, visible brightening, and antioxidant protection—everything your skin craves, morning and night.

Whether you’re starting your day or winding down, this ritual layers effortlessly to leave your skin refreshed, even-toned, and nourished.

Free + True | Milk + Tansy Bi-Phase Essence

Free + True | Milk + Tansy Bi-Phase Essence

Quench & Calm. Shake well, then sweep this silky essence over freshly cleansed skin. A blend of blue tansy, Desert Milk™, and nutrient-rich botanicals floods the skin with hydration, soothes irritation, and preps your complexion for the layers ahead.

True Botanicals | Chebula Multi-Corrective Eye Patches

True Botanicals | Chebula Multi-Corrective Eye Patches

Awaken & Revive. Apply to clean under-eyes and relax for 15 minutes while this antioxidant-rich formula hydrates, firms, and visibly brightens. A quick fix and long-term win for tired eyes.

Free + True | Bright Side Vitamin C Serum

Free + True | Bright Side Vitamin C Serum

Massage into skin to fade dark spots, boost collagen production, and defend against environmental stressors. With stable vitamin C and potent plant extracts, this serum brings balance and brilliance in every drop.

Free + True | Great Awakening Eye Cream

Free + True | Great Awakening Eye Cream

Tap gently around the eye contour to soften fine lines, depuff, and boost hydration. This Hero formula delivers noticeable radiance and resilience with every use.

Blissoma | Photonic Light Shifting Solution SPF 30

Blissoma | Photonic Light Shifting Solution SPF 30

Finish your ritual with a sheer, nourishing layer of sun protection. This lightweight SPF blends in seamlessly while delivering a luminous finish and even skin tone.
Your glow, your way. Morning or night, these formulas are designed to layer effortlessly, making it easy to care for your skin on your terms.