Our Ingredient Standard

Our Beauty Product Ingredient Standard

Our Beauty Product Ingredient Standard is the foundation of Beauty Heroes. We want to be your most trusted source for healthy beauty, so ingredient integrity is everything. Our Beauty Product Ingredient Standard ensures that our curated product selections are more than toxin-free; they are good for you, completely effective and naturally luxurious.

Over and Above

Our beauty product selections never contain any of the cosmetic ingredients banned for use in the United States, European Union, Canada or Japan. Over and above international ingredient standards, our selections will also never contain ethoxylated ingredients, propylene glycol, phenoxyethanol, synthetic fragrance or any of the ingredients listed on our Villain Ingredient List. The products we select are formulated with the highest quality, mostly natural, organic, biodynamic and wild-harvested ingredients that have been ethically sourced by companies who care about your health and the health of our planet. We provide comprehensive ingredient intel on each of our selections, so you know what you’re putting on your skin, and the benefits you can expect.

If you have a question about our ingredient standard, please don’t hesitate to ask us at [email protected].

Thanks for trusting us to deliver healthy beauty, Hero On!

You can find more Ingredient Intel on our Blog.