OUR MISSION

Mission

Beauty you can trust delivered one Hero product at a time.

Beauty Heroes® is your destination for healthy beauty. Shop our curated online Beauty Store or join our monthly discovery service and receive one full-size, 100% non-toxic, Hero Product, plus deluxe Sidekicks, from clean beauty brands you love.

Creating Unity through Trust

Beauty Heroes delivers so much more than clean beauty. It is our mission to be your most trusted source for healthy beauty, and we take great pride in knowing your needs and exceeding them with Heroic Customer Care. Have an ingredient allergy? We’ll keep your personal information securely on file and alert you before shipping any product that might cause an adverse reaction. Have other preferences? We’ll keep track of that, too, to ensure you use less of what you don’t want, and love more of what you use. By joining the Beauty Heroes community, members gain access to our Circle of Trust, an esteemed group of industry leaders, from 5-star spa directors to clean beauty influencers, who share their expertise as contributing authors, guest curators and exclusive collaborators. Together, we make the world more beautiful.

Smart is Beautiful

Ingredient integrity is everything. Our curated product selections are more than toxin-free; they are good for you, completely effective and naturally luxurious. Every product meets our clearly defined ingredient standard. Our inspired curation process ensures the products we select are formulated with the highest quality, natural, organic, biodynamic and wild-harvested ingredients that have been ethically sourced by companies who care about your health and the health of our planet. We provide comprehensive ingredient intel on each of our selections, so you know what you’re putting on your skin, and the benefits you can expect. Pretty smart, right?

Use less. Love more.

Quality over quantity is the new way to shop. Our slow and mindful approach to beauty discovery paired with our Founder, Jeannie Jarnot’s inspired beauty curation process ensures we’re delivering only the best clean beauty products, so you love more of what you use, and use less of what you don’t.

USE LESS. LOVE MORE. HERO ON!