The Hero’s Journey

May 28, 2014

Less IS the New More in skincare

It took me a long time to embrace this, but I wholeheartedly believe what others have known for some time now…less really IS more. Most of my life was spent wanting more; believing that more is more, and that more is better. This seemed true in many areas of my life, particularly with skin care …

May 28, 2014

What is a Hero Product?

Have you been wondering exactly what defines a Hero Product? Here’s how I define it and how it inspired Spa Heroes. A Hero Product: Boasts a loyal group of followers who completely believe in it Delivers on its’ mission Defines and stands out as the shining example of how well a brand performs Is the …

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Less IS the New More in skincare

What is a Hero Product?