Since discovering LILFOX, I’ve had the biggest green beauty crush on the brand and everything that Alexis Rose, Founder of LILFOX, puts into the world. This line is unique in its sophistication, balance, efficacy and aromatics. I met Alexis in Miami three years ago and, ever since, we can’t help but talk about the potency and …
How, when and why, demystified. By now, any avid beauty consumer has at least one oil-based product in rotation. Whether it’s an oil-based cleanser, a treatment serum, or a moisturizer, face oils are the new basics of skincare. But their rise in popularity has brought misguided beauty advice and misinformation about how, why and when …
It’s summertime; school is out, travel is nigh, and routines are out of whack. We asked a few multi-tasking brand founders (who are momma’s too!) how they juggle summertime self-care, childcare, and schedules without losing their cool. Tanja Gruber, Co-Founder Max and Me (mom of 4) Momma of four and founder of Max and Me, …
They say eyes are the windows to your soul, and we’ll take it a step further. We say eyes are the windows to your emotional and physical health. Wrinkles, puffiness and dark circles are just a few of the signs of stress, dehydration and lack of sufficient sleep (a lifestyle trifecta that usually works hand-in-hand). …
We’re hearing so much about ‘self care’ these days, it’s easy for anyone in the who follows natural beauty to assume these concepts are a part of everyday vernacular by everyday people. I often forget that we’re a new generation of women who have the luxury of thinking in such terms. A Beauty Heroes subscriber …
Growing up in Hawaii, my daily ritual included a dip in the ocean. It was a part of the culture and was as habitual as brushing my teeth or eating breakfast. I knew instinctively that swimming in the ocean was good for my skin and body, but it wasn’t until I moved to the East …
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