Ingredient Intel

Ecocert Cosmos Organic Logo, Ecocert Logo, EWG Verified Badge, Made with Safe Ingredients Badge

Stamps of Approval; A Closer Look at Certifications

Not everyone can be an expert on ingredient safety, farming practices, manufacturing and packaging, and the ethical treatment of animals. But if you’re a Beauty Heroes customer, we’re guessing at least some of these things are extremely important to you, because you’ve chosen to shop a curation of brands meticulously selected for their safety and …

Ayuna Eye Serum

Kryptosomes: Intelligent Encapsulation by Ayuna

Finding unprecedented and ultra-advanced formulas in an oversaturated industry seems like an impossible task, but the minds behind Ayuna are not afraid to rise to a challenge. Each new formula is an effort that carries behind it never-ending hours of study with a single obsession: affirming our brand’s values until excellence is achieved. Each product …

Maya Chia The Mane Agent™

The Mane Agent: The Long and the Short of it

Continually pushing the bounds of clean science, Maya Chia is well known for highly effective skincare, but is now gaining equal credibility for active, proven hair care products. Through extensive research and a serious commitment to perfecting their formulations, the company has cut through the clutter of the beauty landscape with solutions for some of …